Ernesto Diringuer

As someone born in Florida, Uruguay, and now working internationally, I’ve often asked myself what it would take to return — not just for a visit, but to work, contribute, and live meaningfully here. In recent years, I’ve seen something change. For the first time, I can sit at a coworking desk in the center of Florida city with fiber-optic internet, a coffee nearby, and my Zoom calls running seamlessly — while just down the street, and kids play fútbol on the plaza. That tension between rootedness and modernity isn’t a contradiction anymore. It’s the new Florida. What I witnessed inspired me to write Florida, Uruguay: An Authentic Coworking Haven for Digital Nomads and Expats, a document that reflects a quiet but important shift. It’s no longer just Montevideo or Punta del Este where ideas and investment flow. Florida — the deep Uruguay — is now part of that conversation.